APA   Click to copy
Gil-Jerez, M., Moreno, M., & Vizcaíno-Verdú, A. (2026). Press emotional advocacy: how experiential events transform journalists into brand narrative co-creators. Communication Research and Practice. https://doi.org/10.1080/22041451.2026.2672875

Chicago/Turabian   Click to copy
Gil-Jerez, Margarita, Mariola Moreno, and Arantxa Vizcaíno-Verdú. “Press Emotional Advocacy: How Experiential Events Transform Journalists into Brand Narrative Co-Creators.” Communication Research and Practice (2026).

MLA   Click to copy
Gil-Jerez, Margarita, et al. “Press Emotional Advocacy: How Experiential Events Transform Journalists into Brand Narrative Co-Creators.” Communication Research and Practice, 2026, doi:10.1080/22041451.2026.2672875.

@article{margarita2026a,
  title = {Press emotional advocacy: how experiential events transform journalists into brand narrative co-creators},
  year = {2026},
  journal = {Communication Research and Practice},
  doi = {10.1080/22041451.2026.2672875},
  author = {Gil-Jerez, Margarita and Moreno, Mariola and Vizcaíno-Verdú, Arantxa}
}