Arantxa Vizcaíno-Verdú

Arantxa Vizcaíno-Verdú is Predoctoral Fellow (FPU) at the University of Huelva (Spain), Communication PhD Candidate, and researcher in transmedia storytelling, fandom and pop culture on social media.

Academically she holds a M.A. in Communication and Audiovisual Education (University of Huelva), a Bachelor Degree in Advertising and Public Relations (University of Alicante), and a Certificate of Higher Education in Plastic Arts and Design – Illustration (Massana School of Barcelona).

Professionally, she is Associate Editor of the scientific journal in Media Education, ‘Comunicar’ (indexed in JCR·JIF-Scopus Q1). She lectures on Advanced Research Methods in Social Sciences in the Master of Communication and Audiovisual Education (UHU/UNIA, Spain), and is Scientific Assessor of research journals in the spin-off company Media&Journals. She is also Key Regional Leader of the 'TikTok Cultures Research Network'.

She is also member of the Research Group ‘Agora’ (Andalusian Research Plan: HUM-648), the media literacy research network 'Alfamed', and the Comunicar Group, a veteran collective in Spain in Media Literacy.

Last articles

Music challenge memes on TikTok: Understanding in-group storytelling videos

Arantxa Vizcaíno-Verdú, Crystal Abidin

International Journal of Communication, 2022, pp. 883-908

#ThisIsMeChallenge and music for empowerment of marginalized groups on TikTok

Arantxa Vizcaíno-Verdú, Ignacio Aguaded

Media and Communication, vol. 10(1), 2022

Thanks for joining our life: Intimacy as performativity on YouTube parenting vlogs

Arantxa Vizcaíno-Verdú, Patricia De-Casas-Moreno, Daniela Jaramillo-Dent

Profesional de la Información, vol. 31(4), 2022, pp. 1-14

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[Chapters] Book

Books

Instragramming. Temas, tópicos y tendencias

2021, Daniela Jaramillo-Dent, Arantxa Vizcaíno-Verdú, Patricia De-Casas-Moreno & Carmen Baldallo-González

Instagramming explora las singularidades los temas que marcan tendencia en Instagram, explorando algunas de sus prácticas sociales, cuyas implicaciones van más allá de la esfera digital.

Chapters Book

Narrativas educomunicativas en la publicación científica. Narrativa internacional: La ciencia en el mundo

2021, Ignacio Aguaded & Arantxa Vizcaíno-Verdú

Diccionario de teorías narrativas 2. Narratología, cine, videojuego, medios

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Projects

A CHANCE FOR CHANGE: EMPOWERMENT & RESTORATION

"C4C" is a youth-led project to develop innovative, community-led, educational methods and tools to help address the root causes that lead to gender-based violence (GBV) and gender discrimination as they impact on young people.

YOUTUBERS AND INTAGRAMMERS: MEDIA COMPETENCE IN EMERGING PROSUMERS

Spanish-Latin American national project that aims to evaluate the media literacy of prosumers on YouTube and Instagram, as well as the ways in which these influencers communicate, innovate and participate in social media.