Banner image placeholder
Banner image
Site avatar

Arantxa Vizcaíno-Verdú, PhD

Associate Professor at Universidad Internacional de la Rioja

To be fit, or not to be: How influencer-driven advertising reinforces idealized beauty standards in adolescents


Journal article


Beatriz Feijoo, Arantxa Vizcaíno-Verdú
Journal of Marketing Communications, vol. 32(4), 2026, pp. 414-429


Cite

Cite

APA   Click to copy
Feijoo, B., & Vizcaíno-Verdú, A. (2026). To be fit, or not to be: How influencer-driven advertising reinforces idealized beauty standards in adolescents. Journal of Marketing Communications, 32(4), 414–429. https://doi.org/10.1080/13527266.2024.2406511


Chicago/Turabian   Click to copy
Feijoo, Beatriz, and Arantxa Vizcaíno-Verdú. “To Be Fit, or Not to Be: How Influencer-Driven Advertising Reinforces Idealized Beauty Standards in Adolescents.” Journal of Marketing Communications 32, no. 4 (2026): 414–429.


MLA   Click to copy
Feijoo, Beatriz, and Arantxa Vizcaíno-Verdú. “To Be Fit, or Not to Be: How Influencer-Driven Advertising Reinforces Idealized Beauty Standards in Adolescents.” Journal of Marketing Communications, vol. 32, no. 4, 2026, pp. 414–29, doi:10.1080/13527266.2024.2406511.


BibTeX   Click to copy

@article{beatriz2026a,
  title = {To be fit, or not to be: How influencer-driven advertising reinforces idealized beauty standards in adolescents},
  year = {2026},
  issue = {4},
  journal = {Journal of Marketing Communications},
  pages = {414-429},
  volume = {32},
  doi = {10.1080/13527266.2024.2406511},
  author = {Feijoo, Beatriz and Vizcaíno-Verdú, Arantxa}
}


Share

Translate to